---
title: "About Dex"
description: "Learn why Dex was created as a personal CRM for organizing, remembering, and nurturing the relationships that matter."
canonical: https://getdex.com/about/
source: https://getdex.com/llms.txt
---

# About Dex

Dex was founded in 2019 by Dana HQ Inc. and is used by more than 30,000 people to keep track of the relationships that matter to them.

Sales CRMs optimize for pipelines, deals, and team workflows. Dex optimizes for people — remembering birthdays, keep-in-touch cadences, how you met, family context, and interaction history. It is built for founders, investors, MBA students, job seekers, consultants, and operators who believe their network is their net worth.

Dex is funded by subscriptions, never by advertising. Your relationship data is never sold or shared, and you can export or delete all of it at any time.

**Contact:** contact@getdex.com
